HERMANSES, Bintang; JOVE, Balqis Tiara; LUKITASARI, Mutia Wella. Public Relations Communication Strategies in Building Consumer Branding: Analysis of Unilever Company. Ilomata International Journal of Management, [S. l.], v. 5, n. 1, p. 340–358, 2024. DOI: 10.52728/ijjm.v5i1.1098. Disponível em: https://www.ilomata.org/index.php/ijjm/article/view/1098. Acesso em: 11 feb. 2026.