Vol. 6 No. 4 (2025): October 2025

Articles

• The Impact of Agricultural Modernization on Human Resource Regeneration in Cianjur Regency: The Role of Youth Interest as a Mediating Variable

  Iis Kartini, Hilmiana, Sulaeman Rahman Nidar

  1280-1301

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  Abstract views: 548 times | Downloads: 423 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1763

• Implementation Policy Service Administration Integrated Sub-district (PATEN) in Sape District, Sape Regency Bima

  Farhan Adi Saputra, Muhlis Madani, Jaelan Usman, Fatmawati A. Mappasere, Nuryanti Mustari, Hafiz Elfiansya Parawu, Andi Rosdianti Razak

  1302-1312

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  Abstract views: 408 times | Downloads: 220 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1777

• The Strategy of Sosial Media Marketing in Influencing Consumer Financial Behavior: A Tiktok Case Study

  Neneng Nurbaeti Amien, Reina A. Hadikusumo, Yimmi Syavardie

  1313-1322

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  Abstract views: 1189 times | Downloads: 581 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1768

• The Impact of Internal Marketing on Educators' Satisfaction and Loyalty in Private Universities

  Sulaiman Helmi, Dewi Sartika , Shafira Fitri Ramadhina, Rosha Fitriani

  1323-1335

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  Abstract views: 272 times | Downloads: 183 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1637

• A Systematic Literature Review: Entrepreneurship among University Students

  Riki Wanda Putra, Yunia Wardi, Susi Evanita, Hendrik Heri Sandi

  1336-1355

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  Abstract views: 399 times | Downloads: 303 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1817

• A Strategic Perspective on Social Trust and Consumer Purchase Intention: Conceptual Insights and Future Research Directions

  Amalia Wahyuni; Aida Vitria

  1356-1373

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  Abstract views: 297 times | Downloads: 157 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1769

• The Influence of Business Competence, Access to Capital, and Marketing Strategy Creativity on Student Business Performance in the Entrepreneurial Student Development Program

  Yohanes Gunawan Wibowo, Ahmad Izzuddin

  1374-1390

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  Abstract views: 269 times | Downloads: 152 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1765

• The Influence of Green Influencer towards Purchase Intention: The Extended Theory of Planned Behavior Approach

  Guntur Prayogo, Karto Adiwijaya

  1391-1410

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  Abstract views: 294 times | Downloads: 166 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1724

• Optimizing Green Investment and CSR to Enhance Palm Oil Firm Performance in Indonesia: The Role of Financial Slack as a Moderating Factor

  Muhammad Raihan Rafli, Asrid Juniar, Nasywa Ghaida Salsabila

  1411-1427

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  Abstract views: 309 times | Downloads: 161 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1751

• Analysis of the Effectiveness of Using Instagram as a Promotional Media for Hagu Coffee & Space

  Hartoyo, Utami Syah Syafitri, Fakhry Muhammad Fitrawan

  1428-1443

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  Abstract views: 233 times | Downloads: 132 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1780

• Unlocking Gen Z Potential in Creative Industries: The Roles of Agile Leadership, Multifaceted Cooperation, Work Life Integration, and Mental Health

  Harry Mores, Yosef Dedy Pradipto

  1444-1463

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  Abstract views: 265 times | Downloads: 222 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1786

• The Effectiveness of Digital Marketing Strategies in Increasing Purchases Intention in Electric Car Among Millennials in Bandung

  Henny Noviany, Asep Mulyana, Sulaeman Rahman Nidar

  1464-1473

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  Abstract views: 431 times | Downloads: 144 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1771

• Understanding the Drivers of Responsible Consumption: A Conceptual Framework

  Arundhati Das Chatterjee, Soma Sur

  1474-1489

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  Abstract views: 253 times | Downloads: 105 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1790

• Digital Marketing and Product Quality as Drivers of Purchase Decisions Evidence from CV. Alfa Galuh Perkasa, a Safety Equipment SME in Bandung

  Allana Veda Mahendra, Sri Astuti Pratminingsih

  1490-1500

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  Abstract views: 243 times | Downloads: 111 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1794

• Enhancing Employee Performance Through Lean Technical and Social Practices: A Case Study in Oil and Gas Laboratory Services

  Cholip Muntaha, Hendar

  1501-1519

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  Abstract views: 281 times | Downloads: 149 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1827

• Determinants of Hotel Operators’ Decisions to Adopt SNI CHSE Certification in Post-Pandemic Indonesia

  Oky Dwi Oktapianty, Fauziah Eddyono, Yohanes Sulistyadi

  1520-1533

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  Abstract views: 296 times | Downloads: 114 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1859

• Analysis of Understanding and Awareness in the Implementation of Green Accounting in Sasirangan Household Industry MSMEs in Banjarmasin

  Hikmahwati, Nurul Qalbiah, Noor Safrina

  1534-1548

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  Abstract views: 211 times | Downloads: 136 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1833

• The Influence of Corporate Governance Criteria, Accounting Conservatism, Sales Growth and Firm Size on Investment Efficiency

  Eka Rosalina, Niki Lukviarman, Masyhuri Hamidi, Fajri Adrianto

  1549-1566

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  Abstract views: 260 times | Downloads: 129 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1868

• Supervision and Control of Regional Assets at the Regional Asset and Financial Management Agency of City X, East Java: A Perspective of the Characteristics of Good Practice

  Afdholifah Ainunia Hago, Masiyah Kholmi, Driana Leniwati

  1567-1583

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  Abstract views: 245 times | Downloads: 128 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1874

• Strategic Planning for Non-Profit Organization: Ensuring Operational Sustainability and Expanding Social Impact at Widya Erti Indonesia

  I Made Wiranatha Krisna Murti, Donald Crestofel Lantu

  1584-1601

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  Abstract views: 330 times | Downloads: 135 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1814

• Determinants of Product Quality on Customer Loyalty through Repurchase Intention and Customer Satisfaction at Kopi Kenangan

  Rusman Efendi Sihombing, Leonardo Indra Vitaharsa, Rindika Pramadanti

  1602-1620

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  Abstract views: 468 times | Downloads: 247 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1876

• Innovative Marketing Strategies for Enhancing Neighbourhood Conversational Commerce

  Andriyansah, Maya Maria, Kurnia Endah Riana, Sri Lestari Pujiastuti, Ledy Yolanda

  1621-1632

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  Abstract views: 253 times | Downloads: 121 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1882

• Mediation Satisfaction: The Role of Service Quality and Trust to Increasing Customer Loyalty in Bank Indutries

  Tri Bagus Subiyanto, Arik Susbiyani, Ni Nyoman Putu Martini, Nurul Qomariah

  1633-1654

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  Abstract views: 325 times | Downloads: 155 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1886

• Building Brand Value Through Consumer Trust in Digital Strategies: Evidence from Indonesia's Beauty Industry

  Esti Tri Endarwati

  1655-1675

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  Abstract views: 363 times | Downloads: 237 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1799

• Examining the Impact of Product, Price, and Service Priorities on Customer Satisfaction in Digital Journal Publishing: An AHP and Pearson Correlation Approach

  Putri Ayu Lestari, Fauziah Eddyono

  1676-1688

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  Abstract views: 341 times | Downloads: 143 times | DOI: https://doi.org/10.61194/ijjm.v6i4.1891