Article Sidebar

Download
PDF
Statistic
Read Counter : 0 Download : 0

Downloads

Download data is not yet available.

Main Article Content

Abstract

This study investigates the nuanced influence of cultural factors on entrepreneurial behavior in the global business landscape, specifically examining how cultural dimensions shape decision-making processes and overall business strategies. Utilizing a mixed-methods approach that combines in-depth interviews and quantitative surveys across diverse cultural contexts, the research uncovers how dimensions such as individualism-collectivism and tolerance for uncertainty directly impact entrepreneurial practices. Key findings demonstrate that cultural values significantly modulate entrepreneurial behavior in critical domains, revealing that individualistic cultures tend to foster more independent and risk-taking decision-making, while collectivistic cultures prioritize consensus and group harmony. Additionally, the study shows that cultural orientation towards long-term or short-term perspectives substantially shapes innovation approaches, with long-term-oriented cultures more likely to invest in sustainable innovation. Furthermore, the research indicates that cultural tolerance for uncertainty correlates directly with entrepreneurs' willingness to experiment and adapt in volatile market environments. These insights provide valuable implications for entrepreneurs and policymakers, emphasizing the importance of culturally sensitive business strategies. By understanding how cultural factors systematically influence entrepreneurial behavior, organizations can develop more nuanced and context-specific approaches to international business development. Ultimately, this research contributes to a deeper understanding of how cultural contexts fundamentally shape entrepreneurial opportunities and challenges in today's interconnected global economy.

Keywords

Entrepreneurship Culture Innovation Business Behavior Decision Making

Article Details

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite
Hamdan, Adiyanto, Y., Sunaryo, D., Auroh, Y., & Hickmatullah, I. (2025). Cultural Dimensions and Their Influence on Entrepreneurial Decision-Making: A Cross-Cultural Analysis. Ilomata International Journal of Management, 6(3), 1233-1250. https://doi.org/10.61194/ijjm.v6i3.1764

References

  1. Adeniran, T. A., & Onasanya, S. A. (2024). Impact of e-learning on college of education lecturers’ knowledge of quantitative data analysis in SPSS. Indonesian Journal of Educational Research and Technology, 4(2), 121–128.
  2. Afroogh, S., Akbari, A., Malone, E., Kargar, M., & Alambeigi, H. (2024). Trust in AI: progress, challenges, and future directions. Humanities and Social Sciences Communications, 11(1), 1–30.
  3. Aguilar-Cruz, P. D., & Campos-Sánchez, A. (2024). Fostering Sustainable Development Through Social Innovation: The Role of Cultural Values in Entrepreneurial Intentions. Scientia et PRAXIS, 4(08), 96–126.
  4. Aksoy, E. (2024). Investigating the effects of organizational long-term orientation and employees’ pay satisfaction on turnover intentions. Business and Economics Research Journal, 15(3), 277–290.
  5. Alateeg, S., & Alhammadi, A. (2024). The impact of organizational culture on organizational innovation with mediation role of strategic leadership in Saudi Arabia. Journal of Statistics Applications & Probability, 13(2), 843–858.
  6. Alkharafi, N. (2024). The role of women in driving national innovation and entrepreneurship through entrepreneurial ecosystems. Journal of Innovation & Knowledge, 9(4), 100550.
  7. Ambarwati, R., Dijaya, R., & Anshory, I. (2024). A multi-method study of risk assessment and human risk control for power plant business continuity in Indonesia. Results in Engineering, 21, 101863.
  8. An, Z., Zou, Y., Wu, S., Tong, S., & Peng, K. (2024). Cross‐cultural dynamics of narcissism and prosocial behavior: Unveiling the role of social status pursuit and collectivism. Social and Personality Psychology Compass, 18(10), e70010.
  9. Armouch, F., Paulin, M., & Laroche, M. (2024). Is it fashionable to swap clothes? The moderating role of culture. Journal of Consumer Behaviour, 23(5), 2693–2719.
  10. Banovic, M. (2024). THE IMPACT OF CULTURE ON MENAGEMENT PRACTICES IN INTERNATIONAL BUSINESS. Montenegrin Journal for Social Sciences, 8(2), 487–522.
  11. Bansal, A., Saini, D., Yaqub, M. Z., & Gupta, P. (2025). A study of c-suite leaders’ individualistic and collectivistic decision-making styles: elaborating on leaders’ efficacy during crises. Journal of Knowledge Management, 29(2), 663–704. https://doi.org/10.1108/JKM-03-2024-0368
  12. Bate, A. F. (2022). The nexus between uncertainty avoidance culture and risk-taking behaviour in entrepreneurial firms’ decision making. Journal of Intercultural Management, 14(1), 104–132.
  13. Benedict, D. S. M., Alexander, P., Grace, G. E., & Angelique R, H. (2025). Navigating the Labyrinth of Risk: A Story of Certainty Equivalent and Risk Aversion. Tamil Selvi P and Angelique R, Hamsa, Navigating the Labyrinth of Risk: A Story of Certainty Equivalent and Risk Aversion (April 19, 2025). https://doi.org/10.2139/ssrn.5224290
  14. Chen, L., Shen, Q., Yu, X., & Chen, X. (2024). Knowledge spillovers along the sustainable supply chain of China’s listed companies: The role of long-term orientation. Journal of Innovation & Knowledge, 9(2), 100478.
  15. Chowdhury, E. K. (2024). Cultural norms and their effect on entrepreneurial endeavors: perspectives from Bangladesh. Journal of Developmental Entrepreneurship, 29(01), 2450007. https://doi.org/10.1142/S1084946724500079
  16. Covaliov, E. (2024). Cultural Influences on Economic Decision-Making.
  17. Cyfert, S., Szumowski, W., Dyduch, W., Zastempowski, M., & Chudziński, P. (2022). The power of moving fast: responsible leadership, psychological empowerment and workforce agility in energy sector firms. Heliyon, 8(10). https://doi.org/10.1016/j.heliyon.2022.e11188
  18. Díaz-Arancibia, J., Hochstetter-Diez, J., Bustamante-Mora, A., Sepúlveda-Cuevas, S., Albayay, I., & Arango-López, J. (2024). Navigating digital transformation and technology adoption: A literature review from small and medium-sized enterprises in developing countries. Sustainability, 16(14), 5946. https://doi.org/10.3390/su16145946
  19. Dziedzic, J. (2024). Kitsch in organisational culture: Challenges and opportunities in the work environment. Management Aesthetics, 31–53.
  20. Emma, L. (2025). Entrepreneurial Culture as a Driver of Business Growth and Innovation in Emerging Markets.
  21. Fang, Q., Wen, C., & Xu, H. (2024). Long-term oriented culture, performance pressure and corporate innovation: evidence from China. Plos One, 19(5), e0302148. https://doi.org/10.1371/journal.pone.0302148
  22. Gavrić, T., & Braje, I. N. (2024). Managing Cultural Diversity and Conflict in Family Businesses: An Organizational Perspective. Administrative Sciences, 14(1), 13. https://doi.org/10.3390/admsci14010013
  23. Ge, J. (2024). The Influence of Uncertainty Avoidance on Cultures and Business Practices. Research and Commentary on Humanities and Arts, 2(2).
  24. Ghaleb, B. D. S. (2024). The importance of organizational culture for business success. Jurnal Riset Multidisiplin Dan Inovasi Teknologi, 2(03), 727–735. https://doi.org/10.59653/jimat.v2i03.1098
  25. Hair, J. F., & Sarstedt, M. (2021). Explanation plus prediction—The logical focus of project management research. Project Management Journal, 52(4), 319–322. https://doi.org/10.1177/8756972821999945
  26. Hakim, M., Ns, S. K., Husnul Muamilah, S. E., & Padmanegara, R. D. D. (2025). Decision-Making Excellence: Seni Mengambil Keputusan dalam Bisnis. Takaza Innovatix Labs.
  27. Herli, M., Tjahjadi, B., & Hamidah, H. (2024). Business sustainability practices and financial performance in the creative economy sector in Indonesia: Moderating role of power distance and long-term orientation. Intangible Capital, 20(3), 531–550. https://doi.org/10.3926/IC.2456
  28. Holloway, S. (2025). Impact of Cultural Factors on Supply Chain Practices and Their Marketing Implications. Available at SSRN 5122768. https://doi.org/10.2139/ssrn.5122768
  29. Iriani, N., Agustianti, A., Sucianti, R., Rahman, A., & Putera, W. (2024). Understanding Risk and Uncertainty Management: A Qualitative Inquiry into Developing Business Strategies Amidst Global Economic Shifts, Government Policies, and Market Volatility. Golden Ratio of Finance Management, 4(2), 62–77. https://doi.org/10.52970/grfm.v4i2.444
  30. Jahanshahi, A. A., Sonmez Cakir, F., Adiguzel, Z., & Karaaslan, N. (2025). Strategic orientation and innovation culture: catalysts for success in the dynamic Turkish IT industry. Journal of Business & Industrial Marketing. https://doi.org/10.1108/JBIM-01-2024-0024
  31. Kalem–Mehmet, İ. Ö. K., & Özerim, E. B. G. (n.d.). COMMUNICATION SKILLS IN MULTICULTURAL ENVIRONMENTS. EDITOR’S FOREWORD, 95.
  32. Kalpakchiev, T., Jacobs, B., Fraundorfer, M., Martin-Ortega, J., & Cordell, D. (2025). Creating an Alternative Governance for Phosphorus Circularity Through Framings That Strengthen Intersectoral Policy Coherence in the EU: Constraints and Implementation Possibilities. Sustainability, 17(4), 1478. https://doi.org/10.3390/su17041478
  33. Kawaguchi, S. (2024). The Effect of Cultural Norms on Group Decision-Making in Japanese Corporations. Frontiers in Management Science, 3(5), 70–75. https://doi.org/10.56397/FMS.2024.10.07
  34. Kessler, M., Rosca, E., & Arlinghaus, J. (2024). Risk management behaviour in digital factories: the influence of technology and task uncertainty on managerial risk responses. Supply Chain Management: An International Journal, 29(2), 297–314. https://doi.org/10.1108/SCM-06-2023-0296
  35. Kirsch, K. M. (2024). The Influence of National Culture on Entrepreneurial Decision-Making: Effectuation and Causation in the Estonian Context. University of Twente.
  36. Konieczny, G., Kolisnichenko, P., Górska, M., & Górski, T. (2024). IDENTITY OF AN ENTERPRISE AS A DISTINCT VALUE IN A CULTURE OF HIGH TOLERANCE FOR UNCERTAINTY. Economics, Finance and Management Review, 3 (19), 100–109. https://doi.org/10.36690/2674-5208-2024-3-100-109
  37. Kucharska, W. (2025). Organizational Intelligence for Change Adaptability: The Knowledge, Learning, and Collaboration Cultures Approach. Taylor & Francis. https://doi.org/10.4324/9781003485230
  38. Li, N., & Abdullah, M. Y. (2024). Innovation and Risk-Taking in Small and Medium Enterprises (SMEs): How Cultural and Environmental Factors Influence Business Growth in China. Uniglobal Journal of Social Sciences and Humanities, 3(2), 376–386. https://doi.org/10.53797/ujssh.v3i2.40.2024
  39. Lin, H., & Lou, L. (2024). A Study on Cross-Cultural Business Communication Based on Hofstede’s Cultural Dimensions Theory. Open Journal of Social Sciences, 12(9), 352–368.
  40. Lyu, Z., & Zhu, A. (2024). A Community Unimagined: The Influence of Individualistic Culture among Chinese Entrepreneurs in Ikebukuro, Tokyo. Sociological Research Online, 13607804241293340. https://doi.org/10.1177/13607804241293339
  41. Maheshwari, G. (2024). Influence of culture and personality factors in Vietnam: in view of theory of planned behaviour towards formation of entrepreneurial intentions. International Journal of Innovation Science. https://doi.org/10.1108/IJIS-11-2023-0235
  42. Mazzucato, M. (2024). Governing the economics of the common good: from correcting market failures to shaping collective goals. Journal of Economic Policy Reform, 27(1), 1–24. https://doi.org/10.1080/17487870.2023.2280969
  43. Mhlongo, N. Z., Olatoye, F. O., Elufioye, O. A., Ibeh, C. V., Falaiye, T., & Daraojimba, A. I. (2024). Cross-cultural business development strategies: A Review of USA and African. International Journal of Science and Research Archive, 11(1), 1408–1417. https://doi.org/10.30574/ijsra.2024.11.1.0233
  44. Modrek, M. (2024). Short-term oriented culture and decision-making in entrepreneurship: An Egypt-based study. University of Twente.
  45. Mohamed, Z., & Ünsalan, M. (2024). The Impact of Individualism/Collectivism and Masculinity/Femininity on Brand Loyalty: A Mediation Role of Perceived Ease of Use. Proceedings of The International Conference on Research in Business, Management and Economics, 1. https://doi.org/10.33422/icrbme.v1i1.191
  46. Moşteanu, N. R. (2024). Adapting to the unpredictable: Building resilience for business continuity in an ever-changing landscape. European Journal of Theoretical and Applied Sciences, 2(1), 444–457. https://doi.org/10.59324/ejtas.2024.2(1).37
  47. Muralidhar, L. B., Lakshmi, K. V. N., Swapna, H. R., Rupani, J., Nethravathi, K., Pandey, B. K., & Pandey, D. (2024). Impact of organizational culture on the level of corporate social responsibility investments: an exploratory study. Circular Economy and Sustainability, 4(3), 2267–2285. https://doi.org/10.1007/s43615-024-00371-9
  48. Napier, E., Liu, S. Y. H., & Liu, J. (2024). Adaptive strength: Unveiling a multilevel dynamic process model for organizational resilience. Journal of Business Research, 171, 114334. https://doi.org/10.1016/j.jbusres.2023.114334
  49. Natarajan, A. (2021). Individualism and collectivism: Reconciling the values of freedom & equality. Cadmus, 4(5), 134–143.
  50. Nikčević, G. (2025). Culture as the Foundation of Entrepreneurial Success: Organizational and National Context. Interdisciplinary Journal of Research and Development, 12(1), 9. https://doi.org/10.56345/ijrdv12n102
  51. Noda, S., Okawa, S., Kasch, C., Vogelbacher, C., Lindsay, C. E., Nishiuchi, M., Kobayashi, M., & Hofmann, S. G. (2024). Development and validation of the Japanese version of the Auckland individualism and collectivism scale: relationship between individualism/collectivism and mental health. Frontiers in Psychology, 15, 1448461. https://doi.org/10.3389/fpsyg.2024.1448461
  52. Nurain, A., Chaniago, H., & Efawati, Y. (2024). Digital Behavior and Impact on Employee Performance: Evidence from Indonesia. Journal of Technology Management & Innovation, 19(3), 15–27. https://doi.org/10.4067/S0718-27242024000300015
  53. Paiva, L. E. B., Muñoz-Pascual, L., & Galende, J. (2024). Innovation and sustainability from the perspective of entrepreneurial intention: a cross-cultural approach. Education+ Training, 66(7), 831–850. https://doi.org/10.1108/ET-07-2023-0279
  54. Pattanayak, S., Murthy, P., & Mehra, A. (2024). Integrating AI into DevOps pipelines: Continuous integration, continuous delivery, and automation in infrastructural management: Projections for future. https://doi.org/10.30574/ijsra.2024.13.1.1838
  55. Potter, K., & Favour Olaoye, L. D. (2024). Exploring Cross-Cultural Differences in Consumer Decision-Making Processes.
  56. Risitano, M., La Ragione, G., Turi, A., & Ferretti, M. (2025). Analysing the relevance of value creation in the interconnection amongst entrepreneurship, marketing and innovation: a systematic literature review. International Journal of Entrepreneurial Behavior & Research, 31(2/3), 781–809. https://doi.org/10.1108/IJEBR-02-2022-0203
  57. Rodrigue, T., & Kuyken, K. (2025). Revealing the research potential for the field of cross-cultural entrepreneurship: lessons from an integrative literature review. Entrepreneurship & Regional Development, 37(3–4), 483–502. https://doi.org/10.1080/08985626.2024.2369614
  58. Sagar, S. (2024). Entrepreneurship: Catalyst for innovation and economic growth. Entrepreneurship: Catalyst for Innovation and Economic Growth, 9(1), 12. https://doi.org/10.5281/zenodo.10494931
  59. Salmona, M., & Kaczynski, D. (2024). Qualitative data analysis strategies. In How to conduct qualitative research in finance (pp. 80–96). Edward Elgar Publishing. https://doi.org/10.4337/9781803927008.00012
  60. Sapiro, A. (2024). Entrepreneurship and innovation. In Strategic management: Fundamental concepts for decision making and strategy execution (pp. 373–399). Springer. https://doi.org/10.1007/978-3-031-55669-2
  61. Schuler, M., Cuppens, K., Plönes, T., Wiesweg, M., Du Pont, B., Hegedus, B., Köster, J., Mairinger, F., Darwiche, K., & Paschen, A. (2024). Neoadjuvant nivolumab with or without relatlimab in resectable non-small-cell lung cancer: a randomized phase 2 trial. Nature Medicine, 30(6), 1602–1611. https://doi.org/10.1038/s41591-024-02965-0
  62. Scuotto, V., Magni, D., Garcia-Perez, A., & Pironti, M. (2024). The impact of innovation failure: Entrepreneurship adversity or opportunity? Technovation, 131, 102944. https://doi.org/10.1016/j.technovation.2023.102944
  63. Shafizadeh, H. (2024). Decision-Making Under Uncertainty: How Organizations Adapt to Environmental Changes? Journal of Resource Management and Decision Engineering, 3(1), 4–10. https://doi.org/10.61838/kman.jrmde.3.1.2
  64. Shaikh, Z. P. (2025). Importance of Agility and Innovation Potential in Business: Transforming Organizational Structures and Processes. In Business Transformation in the Era of Digital Disruption (pp. 213–236). IGI Global. https://doi.org/DOI: 10.4018/979-8-3693-7056-8.ch008
  65. Shirokova, G., Galieva, N., Doktorova, D., White, J. V, & Marino, L. (2024). Strategic entrepreneurial behaviors and firm performance: the moderating role of narcissism and Machiavellianism. Journal of Small Business and Enterprise Development, 31(1), 191–225. https://doi.org/10.1108/JSBED-10-2022-0409
  66. Sun, P., Zuo, X., Huang, H., & Wen, M. (2024). Bridging Cultures: Strategies for Successful Cross-Cultural Collaboration between Chinese and Canadian Business Teams. Sun, P., Zuo, X., Huang, H., & Wen, M.(2024). Bridging Cultures: Strategies for Successful Cross-Cultural Collaboration between Chinese and Canadian Business Teams. International Journal of Science and Business, 32(1), 96–105. https://doi.org/10.58970/IJSB.2298
  67. Tran, V. H., Vu, T. N., Pham, H. T., Nguyen, T. P. T., & Duong, C. D. (2024). Closing the entrepreneurial attitude-intention-behavior gap: The direct and moderating role of entrepreneurship education. Journal of International Education in Business, 17(1), 107–132.
  68. Tula, S. T., Ofodile, O. C., Okoye, C. C., Nifise, A. O. A., & Odeyemi, O. (2024). Entrepreneurial ecosystems in the USA: A comparative review with European models. International Journal of Management & Entrepreneurship Research, 6(2), 451–466.
  69. Usman, F. O., Kess-Momoh, A. J., Ibeh, C. V., Elufioye, A. E., Ilojianya, V. I., & Oyeyemi, O. P. (2024). Entrepreneurial innovations and trends: A global review: Examining emerging trends, challenges, and opportunities in the field of entrepreneurship, with a focus on how technology and globalization are shaping new business ventures. International Journal of Science and Research Archive, 11(1), 552–569.
  70. van der Westerlaken, J. F. J. (2017). Cultural Influences on Decision-Making in SMEs: A Cross-Sectional Study of Chinese and Western Firms.
  71. Wadhera, R. (n.d.). CROSS-CULTURAL LEADERSHIP: MANAGING INTERNATIONAL TEAMS.
  72. Wang, W., Zhang, Y., & Chen, S. (2024). The development of the sustainable innovation capabilities construct using grounded theory: evidence from Chinese equipment manufacturers. European Journal of Innovation Management, 27(8), 2483–2521.
  73. Wu, X., Du, Z., Ma, R., Zhang, X., Yang, D., Liu, H., & Zhang, Y. (2024). Qualitative and quantitative studies of phthalates in extra virgin olive oil (EVOO) by surface-enhanced Raman spectroscopy (SERS) combined with long short term memory (LSTM) neural network. Food Chemistry, 433, 137300.
  74. Yang, T., Gai, X., Wang, S., & Gai, S. (2024). The relationship between parenting behaviors and adolescent well-being varies with the consistency of parent–adolescent cultural orientation. Behavioral Sciences, 14(3), 193. https://doi.org/10.3390/bs14030193
  75. Yang, Z. (2024). How east Asian culture influences the personality traits of its residents: an exploration of cultural characteristics and the emphasis on interdependence. Communications in Humanities Research, 31, 44–50.
  76. Zheng, F., Zhao, C., Yasmin, F., & Sokolova, M. (2025). Hofstede’s cultural dimensions and proactive behavior as the antecedents of entrepreneurial innovativeness. Acta Psychologica, 256, 104948.
  77. Zhou, S., & Li, R. (2024). Navigating Time and Strategy: The Role of Chairperson’s Focus in Entrepreneurial Knowledge Flow. Journal of the Knowledge Economy, 1–37.
  78. Zhu, R., Xu, Q., Xiqiang, X., Sibt-e-Ali, M., Waqas, M., Ullah, I., & Anwar, A. (2024). Role of resources rent, research and development, and information and communication technologies on CO2 emissions in BRICS economies. Resources Policy, 93, 105072.